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The RFU has pledged to keeping up progress by revealing a five-year strategy designed to build on the achievement of the national women's team's championship.

Core Targets of the Initiative

Dubbed A New Era for Every Rose, the strategy sets out multiple bold objectives, including becoming the first England side to claim back-to-back global tournament victories.

A further key goal is to expand participation to 100,000 female players taking part in rugby around the country by the end of the decade, currently standing at the current figure of sixty thousand.

Revenue and Fan Base Ambitions

English rugby’s governing body is also working to boost its income from the female rugby to £60 million, allowing more support in local the sport.

Additionally, the strategy sets out a objective of attracting three million passionate followers.

“The challenges have never been higher,” remarked Alex Teasdale, leading the women's sport division. “The potential has reached new heights, but inaction is unacceptable because the progress are now gaining speed.”

Building a Future for Women’s Rugby

Teasdale emphasized that female rugby has advanced greatly since her beginning at the RFU in 2011, when there were only 12,500 members.

She recalled that at certain clubs, while women weren’t stopped, they were not encouraged either.

Regardless of the developments made, she asserted that additional effort is needed to boost the game, particularly amid a cost of living crisis.

Unprecedented Achievement and Long-term Aspirations

“Recently, we saw an remarkable milestone as eighty-two thousand supporters entered the venue at Allianz Stadium to see our national team secure the World Cup title,” she stated.

“Moving forward to the year 2030, we aim to sustain this progress alive.”

Obstacles and Potential

The director explained that the body functions in an environment where resources are scarce, which can lead to difficult discussions.

“Bold strategies, particularly for the women’s game, naturally disrupt the existing norms,” she commented. “However the truth is evident: the destiny of rugby depends on the women's sport.”

Fan Engagement and Future Commitment

At the same time, the head of the rugby union, a senior leader, noted that of the 400,000 fans who attended the global tournament, thirty percent had not previously attended a rugby match before.

“Perhaps the stat that truly excites us is that ninety percent said they would like to come back and do it all over again,” he said. “Yet we must not become complacent. We need to keep our foot on the gas.”